ITSOKCOLORWAY of polar multi on Vimeo.
Matthew Hoffman, it's all about identity. To the casual to the outside view is he a 9-5er, an artist oriented young guy, some As...shhhh probably unknown.... a career. But over distance running multi polar projects, a rep home for artists Sighn, H. Mathis, Ervin Orion and Mateo. Pursing an art collective of four dudes own separate work. Is the bad ass alone, but everything is reportedly very straight forward, until you learn the entire multi polar projects crew is only one person. Hoffman. Then the question is where is the artist and if the person is? And also like? Und.Wann happens sleeping?
It's not really a question, need answering, it is enough proposition on its own a magnificent. It has only the only way Hoffman his know how they seem to be an artist. It is deeply rooted in his trial and can not be teased.
Better yet? He is a new project delete silence after one year art making.
Sighn's work the moniker responsible, in his typical only text emotive style. ITSOKCOLORWAY is the Rainbow hued Edition of his ongoing ITSOKAY-project. As the Tweeps and Facespaces erupt after the campaign in Internet obscurity zipping goes with millions of electronic blurbs per day and viral campaign, he is busy carving pithy jokes made of wood with a lifelong goal of 1 million wooden ITSOKs. A permanent snap shot of communication from materials that once grew in the soil is forged. You should have a cyborg to Feeeeeeelings part sculpture, part talisman, everything delicious typography and wordplay, include in the work.
I shot to answer a request to some light-hearted interview questions Sighn, and what followed was projects an extensive back and forth between me, Sighn, H. Mathis and multi polar. Hilarious, because Hoffman all parts of separate addresses to play funny in itself all the time. At the end of it as a snarky not-so-subtle and completely unintended ended, jab at long annoying e-Mail chains. Oh stars and pantyhose children, this email his artistic (meta) mean in fact... For these designers, bloggers and typography geek is that the black hole of perfect.
So here you go: H. Mathis illustrated responses to Sighn's interview questions. By Matthew Hoffman. I think.
I think this is what I call an artist is reinventing. Old school of new school. And there are no tells how far this child can go. It is chaos! Mania! It is usually BRO. someone please save me from me, before it is ecstatic-induced vomiting as the child in Adam Sandler of Big Daddy.
Learn more and order your own piece. ITSOKs come in 10 colors plus natural unfinished bamboo or Basswood. $20 each.
http://www.pitchdesignunion.com/Margot is a graphic designer, art junkie and all-round collaborator bound by anything and do. Her friends include Oldstyle figures, antique books and dusty suitcase, bicycle tours and old wacky electronics. If you do not design it does odd jobs and art papers and design on the Internet at http://www.pitchdesignunion.com/
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